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{"id":14650,"date":"2020-07-16T18:35:48","date_gmt":"2020-07-16T18:35:48","guid":{"rendered":"https:\/\/nursingwritershelp.com\/?p=14650"},"modified":"2020-07-16T18:35:48","modified_gmt":"2020-07-16T18:35:48","slug":"competition-marketing-mix-and-pricing","status":"publish","type":"post","link":"https:\/\/nursingwritershelp.com\/competition-marketing-mix-and-pricing\/","title":{"rendered":"Competition Marketing Mix And Pricing"},"content":{"rendered":"Students, please view the “Submit a Clickable Rubric Assignment” in the Student Center.
\nInstructors, training on how to grade is within the Instructor Center.<\/p>\n
Click the link above to submit your assignment.<\/p>\n
Assignment 2: Competition, Marketing Mix, and Pricing
\nDue Week 8 and worth 300 points<\/p>\n
For this assignment, use the same health care provider as in Assignment 1. <\/p>\n
Write a four to six (4-6) page paper in which you:<\/p>\n
Determine the key characteristics of the users of the products and\/or services of the health care provider you selected.
\nAnalyze the competitive environment of the health care provider you selected and recommend a course of action for strategic marketing success.
\nDetermine which tools of the marketing mix available to health care providers would be most effective for the health care provider you selected.
\nDetermine the best possible pricing strategy for at least one of the products or services offered by the health care provider you selected.
\nProvide at least three (3) qualified sources, e.g., peer-reviewed journals, professional organization Website, or health care provider Websites.
\nYour assignment must follow these formatting requirements:<\/p>\n
Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
\nInclude a cover page containing the title of the assignment, the student\u2019s name, the professor\u2019s name, the course title, and the date. The cover page and the reference page are not included in the required page length.
\nThe specific course learning outcomes associated with this assignment are:<\/p>\n
Analyze the competitive environment of a health services organization and identify a course of action that will allow for strategic marketing success.
\nAnalyze the users of the health care system.
\nDescribe the various tools of the marketing mix available to health care providers.
\nUse technology and information resources to research issues in health services marketing.
\nWrite clearly and concisely about health services marketing using proper writing mechanics.
\nGrading for this assignment will be based on answer quality, logic\/organization of the paper, and language and writing skills.<\/p>\n \n