Compare and contrast new social media marketing trends with more traditional forms of advertising.
January 12, 2022
Discussion Post 250 words must include peer reviewed journal
January 12, 2022

  Windshield Surveys

With the use of public transportation or by driving a vehicle around the community, you can assess the common characteristics of the community of your selected aggregate. Key observations to make during a windshield survey include the following: Age and condition of the homes in the community Location and condition of parks and other recreational areas Amount of space between homes and businesses Neighborhood hangouts Transportation in the community Quality of streets and sidewalks Types/numbers of stores and other businesses People out in the community Race/ethnicity Cleanliness of the community Billboards or other media displays Places of worship Availability of services—doctor, dentist, social centers, recreation centers, hospitals

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In addition to the data collected in the windshield survey, include the following information about your aggregate: Name of the aggregate Geographical location and size Population A brief history Explain, giving at least two reasons, why you selected this particular aggregate for your Capstone project

 
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