1. Explain what an alternative is and why it is important to decision-making.

   Your answer must be a minimum of 75 words in length.

2. Please ensure that the APA format is used, with the in-text citation not included in the 75 word essay. Ensure that following text book is included in the answer: Bazerman, M. H., & Moore, D. A. (2013). Judgment in managerial decision making (8th ed.). Hoboken, NJ: Wiley. Check all work before submitting the final answer for plagiarism.
   

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