Providing healthcare services to residents in rural areas has presented increased challenges that include access and cost. For this paper, you will be using a case study that focuses on Pocahontas Memorial Hospital located in Pocahontas County, West Virginia. Pocahontas Memorial Hospital (PMH) would like to offer a comprehensive satellite health clinic within Pocahontas County. You have been contracted to prepare a report for the PMH Board of Directors to guide them in determining the feasibility of opening a satellite clinic as part of a strategic initiative for their annual strategic management planning process.
Your report should be organized according to the following structure and contain the elements described:
Introduction: This is where you introduce your audience to what this report will cover:
- Description of PMH and potential project
- Discussion of whether the organization’s mission, vision, and goals support the project.
Assessment: This is your evaluation of various factors that affect the feasibility and development of the project:
Is the project feasible?
Internal and external stakeholders involved and their buy-in for this project
Internal and external environmental challenges (e.g., access for consumers, medical equipment, technology, community involvement required)
- Recommendations and Implementation: This is where you detail your recommendations and strategies for implementation. Your recommendations should be based directly on what was discovered in the case study, assessment, market analysis, and SWOT:
- Feasibility for development of a satellite clinic
- Value-adding support and resources (e.g., equipment, technology)
- Develop strategic initiatives
- Short- and long-terms plans for implementation of strategic initiatives
- Brief discussion of how you will evaluate and benchmark this project.
- Conclusion: This brief summary should pull together your assessment and recommendations and leave the audience with a clear sense of what can be done.
4 References, APA
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