How can a market analysis provide the concrete data required to steer planning and development into a new venture?

If you were the CEO of a healthcare facility of your choice, what aspects of a recent market analysis would you use to pursue a competitive advantage for a new venture? Support your response with specific examples.

Requirements

Include introduction and conclusion

Discussion should be 4 paragraphs.

Use Peer Reviewed Journal Articles

APA format is required and each reference must be cited in the paper.

Use headings to organize the content in your work.

Please no plagiarism and sources should not be older than 5 years

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