Topic: Design and Implementation of a Health Promotion and Education Program in a Defined Target Population

“ Design and Implementation of a Health Promotion and Education Program in a Defined Target Population”

By 9/ 12/12: Submit proposal for approval: Health issue to be aIDressed and Target Population. Health Issue and Target area

need to be approved by instructor
Target population can be a city, a neighborhood or county. Describe the overall health status of this community. Identify the

main health issues. Selecta a priority Health Issue to be aIDressed. Justify your selection. Identify the data sources that

you will use

PAPER BASIC OUTLINE

? Introduction [This section must include a brief description of the the overall purpose of the project and provide a general

overview of the health issues and background information of the relationship to the population selected. This must be

supported by peer reviewed literature evidence.

o Health Issue: Review the literature relevant to the health issue. Discuss the specific health issue including major social,

cultural and behavioral practices /factors related to the health problem.

o Target Population: Discuss the targeted population in your project, and demonstrate how it is at risk for the identified

health issue. Make sure to include epidemiological data to support your selection of this population. Include the major

social, cultural and behavioral factors that are involved.

2
o Integration of Health Problem and Target Population: Integrate the theoretical concepts and constructs to the health

promoting or harmful behaviors in this population that are relevant to the health issue. In doing so you need to identify the

social, cultural and behavioral factors involved and explain how the risk and protective factors of the population contribute

to the problem/disparities.

? Program Description : Design and Implementation of the program:
o Program Objectives
o Program Activities: Select a Health Behavior Theory to aIDress the health issue selected problem. Justify your selection
o Evaluation

? Community Involvement and Participation. Social Marketing

? Discussion and Conclusion: Summarize the literature evidence and your conclusions about the relationship(s) between the

population and health problem you studied. Make recommendations specific to the identified social, cultural and behavioral

factors.

? References: Use the APA format.

( you can aID anything else you might consider relevant )
1. Abstract

2. Introduction: Literature review

a. Description of heath issue. Justification. Background
b. Description of the target population.

3. Epi , Behavioral, Social and Environmental Assessment.

4. Program Design, Implementation and Evaluation:
a. Describe what program you will implement to aIDress the health issue selected. Use Precede- Proceed model ( follow the

steps described in Chapter 18 of textbook: chapter will be faxed)

i. Choose a Health Behavior Theory to aIDress the issue. Justify your selection and apply what you have learned along the

course
ii. Describe existing programs and how your new intervention will complement and contribute to improve the health of your

target population
b. Health Policy: describe any health policy/ies that would be implemented
c. Evaluation methods

5. Community involvement and participation

6. Discussion and Conclusion

7. References : Support your statements and data with the appropriate references in APA format

POWER POINT PRESENTATION:
10 slides summarizing the main information from the paper

Suggestion of some useful sources:
– Local Health Department ( local health data) . A LOT OF EXAMPLES OF COMMUNITY PROGRAMS!!! And local data
– State Health Department ( State level data) http://www.floridacharts.com/charts/chart.aspx ( you can find similar for other

States)
– CDC National Center for Health Statistics http://www.cdc.gov/nchs/ ( data about birth, mortality etc.)
– Glanz and Rimer. Theory at a Glance : What theory? Part 3, pag 44
– http://ctb.ku.edu/en/default.aspx _ COMMUNITY TOOL BOX. Excellent resource!!
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– http://ctb.ku.edu/en/dothework/tools_tk_content_page_257.aspx _ evaluation tool

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